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BWF Services: Donor AI
FOR IMMEDIATE RELEASE: July 17, 2024
Minneapolis, Minn.—

With the release of Donor AI, BWF is once again innovating for the philanthropy sector by delivering both standard and customizable fundraising-focused AI models powered by IBM Watson. This latest innovation will ensure clients’ decision-making meets their speed of data and speed of business. Donor AI is another of BWF’s industry-leading solutions, built on a storied history of innovation in analytics and data science. With BWF’s Universal Donor AI, nonprofits of all sizes have access to a hands-off version of BWF’s existing predictive modeling. This new solution utilizes client data to deliver standard models without the need for a data science team.

“BWF has paired the leading-edge benefits of IBM Watson and machine learning with 40+ years of our fundraising prowess to deliver a solution tailored to clients’ needs that saves them time and energy and immediately increases the impact of their organization,” explains Josh LaBorde, senior vice president, Product Innovation. “Now with the availability of pre-architected AI modeling, customization is no longer required for all organizations or situations, making it even more accessible.”

BWF CEO Josh Birkholz is excited about the potential of this latest innovative solution to move the industry forward. “Donor AI offers our clients leading-edge analytics innovation. Our data scientists believe nonprofits find the best donor insights by building models to meet the unique needs of philanthropy. Everything we offer in AI is transparent in design, method, factors, and outputs, providing consistency with our bespoke offerings. With Donor AI, BWF is once again innovating to provide another solution to advance clients’ fundraising efforts.”

For years, modeling insights were impactful, but often not very timely. Scores and ratings were commonly static, and in some cases, outdated. Experienced data scientists could rebuild models, but this was not a realistic financial or resource option for all clients. IBM Watson allows BWF to automate previously manual processes, create more accurate models with AI, and provide dynamic, on-demand scoring. Donor AI can drive meaningful results for campaign/program management, capacity building, annual giving/digital engagement efforts, prospect identification, and portfolio/pipeline management.

Alex Oftelie, senior vice president, Decision Science, knows this is a game changer. “Donor AI is an innovation milestone for BWF. This solution is aligned with our history of innovation, experience, transparency, and impact. BWF has engineered a rigorously tested Donor AI solution to meet our exacting standards and those of our clients from day 1, and we are excited to share it with the marketplace.”

BWF’s Donor AI is made possible through a growing network of technology partners including IBM Watson, Kindsight, Slate, Omatic, and Momentum.

On July 17, BWF will host a webinar titled Donor AI for All: The Universal Approach. Presenters will share three ways BWF can deliver predictive AI to your fingertips—prospect identification, pipeline and portfolio management, and campaign planning and management. Register today.

For more information, contact Allison Gannon.

About BWF
BWF is a mission-driven for-profit company serving the nonprofit sector, offering a comprehensive suite of solutions that ensures all nonprofit strategic, technical, and functional needs are met. Our mission is empowering nonprofits to achieve impact and imagine new possibilities. Structured yet agile services in the core areas of campaign and fundraising strategy, operations and technology, fundraising marketing and engagement, and enterprise strategic planning allow BWF to deliver on its mission. Clients include universities, health systems, arts & culture organizations, faith-based organizations, and NGOs throughout North America, Europe, Africa, Australia, and the Pacific Rim. As a truly comprehensive solutions provider, BWF has a team of consultants with extensive background and experience in every facet of philanthropy.

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