Thought Leadership

A successful campaign requires many factors, but one of the most critical is maintaining positive momentum from start to finish. In this article, we focus on laying the groundwork for building a strong foundation in the campaign planning stage and building momentum with invested staff, organizational leadership, board members, and key donors.

Healthcare fundraising is essential to continue delivering a high level of care and resources to your patients and community members. In this guide, we’ll cover strategies to improve your healthcare fundraising approach, better connect with donors, and serve your community more effectively.

Looking to refresh your approach to donor recognition? Donor relations experts from BWF and Presentation Design Group created a list of top tips for using recognition as an engagement tool. We hope these inspire you to think differently about recognition.

AI technology is changing the way organizations fundraise. Learn more about AI fundraising and how it can support your prospecting and modeling efforts.

The week has been marked by flurries of questions as people—from nonprofit leaders to administration officials—sought clarity around the impact of this order on their funding and most importantly, their ability to serve their communities. What should leaders do to help their organizations navigate this rapidly evolving nonprofit landscape?

As we dive into 2025, it’s clear that the nonprofit world is changing faster than ever. The ways we connected with donors a decade ago—or even a few years back—are being reshaped by new trends, shifting demographics, and cutting-edge technology. This article focuses on five resolutions to keep donor relationships strong and meaningful this year.

A well-planned retreat can offer the reset your board needs. By stepping away from routine tasks, board members can reconnect with their purpose, realign their goals, and find new energy for their work. This article explains why a retreat can make such a difference and examines the common hurdles that boards often encounter.

Building up your annual fund is critical to your ability to achieve your mission. Explore everything you need to know about annual funds in this guide.

Part 2 in this series will delve deeper into how these patterns not only shed light on what motivates donors but also highlight the various influences that can impact their decision making process.